Types of Mobile Apps

Many businesses dive into offering mobile app functionality to their customers without truly understanding the difference between each approach.

The right path for your company depends on a variety of factors, such as:

  • What are you trying to accomplish with your app?
  • When do you need it?
  • Which skills do you have in-house?
  • How much can you spend on the app?
  • What features do you require?
  • How many platforms do you want to reach?

Here are the different types of mobile application development including their pros and cons.

  • NATIVE MOBILE APPS Andriod/iOS/Windows
  • $$$$
  • type of mobile applications
  • Rich User Experience
  • High development cost
  • Slow time to market
  • High performance
  • High maintenance cost
  • $$
  • type of mobile applications - web
  • Low to Moderate User Experience
  • Low to moderate performance
  • Low development cost
  • Fast time to market
  • Low maintenance cost
  • $$$$
  • type of mobile applications - Hybrid
  • Moderate User Experience
  • Moderate performance
  • Moderate development cost
  • Faster time to market
  • Moderate maintenance cost



Minimum Viable Product (MVP) and its benefits

Minimum Viable Product is a development concept allowing Toronto small businesses to start with a defined, contained and usually smaller processes and iteratively build up the product to produce a better, more polished deliverable, while focusing on their target market and taking the time to leverage user intelligence to make the best decisions. Commonly using Agile project management process, with every release of the product version, the product evolves to maximize Return On Investment (ROI) and move towards its maturity.

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Why are some mobile apps free?

Some apps are distributed for free through app stores; the developers make money in a few ways:

  • Some sell advertising space within the app. The app developers can earn money from the ads, so they distribute the app for free to reach as many users as possible.
  • Some apps offer their basic versions for free. Their developers hope you’ll like the app enough to upgrade to a paid version with more features.
  • Some apps allow users to buy more features within the app itself. Usually, you are billed for these in-app purchases through the app store. Some devices have settings that allow users to block in-app purchases.
  • Some apps are offered free to interest users in a company’s other products. These apps are a form of advertising.

Mobile Apps Privacy & Security

When downloading individual apps from various app stores, users are usually asked for permission to let the app access information on your mobile device. In the recent times the devices are more aware and provides more functionality to let users know what data the app has access to. Commonly apps may be able to access (their own or other apps data) :

  • phone and email contacts
  • call logs
  • internet data
  • calendar data
  • data about the device’s location
  • the device’s unique IDs
  • usage behavior information